For the past three years, I've worked as a Marketing Professional at Sabel Systems, a digital engineering and DefenseTech company that helps government and defense organizations modernize complex systems through secure, mission-focused technology solutions.

In my role, I've contributed to a wide range of creative initiatives, including motion graphics, brand and marketing design, presentation design, social media content, integrated campaigns, and corporate communications. Working in a fast-paced, highly technical industry has strengthened my ability to translate complex concepts into engaging visual stories that connect with diverse audiences while supporting strategic business goals.

MEDIA MARKETING AND DESIGN at SABEL SYSTEMS

MOTION GRAPHICS

SOCIAL MEDIA

A group of business professionals standing in front of futuristic digital interfaces and screens with data and charts, promoting Careers Week by Sabel Systems with text 'Take the next step in your career with Sabel Systems!'
A promotional graphic for an event called 'Fast and Furious 2.0' taking place from May 13-15, 2025, in Salt Lake City, Utah. The graphic features a person in a helmet driving a high-tech race car, with a background of digital hexagonal patterns. The logos of Sabel Systems and PTC are displayed at the bottom.
Silhouette of two women in aviation uniforms facing opposite directions with the text 'Women in Aviation' and the Sabel logo.
Quote about continuous learning in the tech field on a dark green abstract background.
Two people, a man and a woman, in a data center or server room, discussing and analyzing information on a laptop, surrounded by multiple computer screens and server racks, with a futuristic LED-lit environment.
A person wearing military camouflage and tactical gloves is using a virtual reality headset, with a background showing a group of military personnel in a room, overlaid with digital interface graphics for the event 'Modern Day Marine 2025' scheduled for April 29 to May 1, 2025, in Washington, DC.
Banner celebrating Women's History Month, features stylized silhouettes of diverse women in various shades of blue, green, and teal, with the text 'Celebrate Women's History Month' and the Sabel logo.

CAMPAIGNS

Amelia Earhart

Black and white photo of Amelia Earhart wearing goggles and a headscarf, with overlaid text celebrating her legacy and her association with Sabel Systems.
Black and white photo of a woman standing on an aircraft, waving, wearing a checkered shirt with a scarf, and smiling.
Black and white photo of a young woman wearing a pilot helmet and goggles, sitting in an aircraft cockpit, smiling at the camera. Text overlay describes Earhart's achievement in 1934. Sabel Systems logo at the bottom.
Black and white photo of Amelia Earhart leaning against a vintage airplane, smiling, with text overlay highlighting her legacy in aviation and technology.

Product Carousel

Computer monitor displaying a 3D model of a jet engine as part of aerospace engineering software, with a logo for TDPWrx and Sabel on the image.
A scientist working at a computer in a laboratory with two monitors displaying 3D technical designs and industrial automation footage. The image features a green and dark gradient overlay with the text 'Faster Decisions' and 'Up to 85% reduction in TDP validation effort. The SABEL logo is displayed in the bottom right corner.
A digital illustration showing gears and a technological interface with the words "Full Traceability" and "Validated digital thread capability for confidence" on a dark background, along with the SABEL logo.
Three people working together at a desk with computer monitors in an office. Two are seated, one standing, discussing shared documents.

Capability Carousel

A digital graphic with the word 'CAPABILITY' at the top, a central infinity symbol logo, and the text 'DIGITAL LIFECYCLE SOLUTIONS' at the bottom, with the SABEL company logo beneath.
A businesswoman holding a tablet in front of digital data screens, with technicians working in a laboratory background, representing technology and data analysis.
Two engineers working in a laboratory, with one holding a small device and the other looking at a computer screen. Embedded within a circle is a person analyzing a digital, holographic image of machinery or an engine, with data overlays.
A promotional webpage with the Sabel logo, a background image of two people working with digital devices, and text inviting viewers to visit the website to learn more about the company's Digital Lifecycle Solution capability.

RE-BRANDING - SABEL SYSTEMS

A blurred background with the text 'STAY TUNED...' above the word 'SABEL' and the year '2026' below in white font.
A promotional graphic with the text 'Something big is happening in 2026. Stay tuned...' on a white background, indicating an upcoming event or announcement.
A graphic with the text "STAY TUNED..." and abstract green and dark blue shapes.

Re-Branding Process

As a Marketing Specialist, I contributed to Sabel Systems' rebranding initiative by participating in strategy discussions, providing input on brand direction, and helping ensure consistency across marketing communications. I collaborated with internal stakeholders throughout the decision-making process and supported the rollout of the new brand through targeted marketing campaigns, content development, and promotional efforts. This experience strengthened my skills in brand management, cross-functional collaboration, and strategic marketing while helping introduce a refreshed company identity to employees, customers, and the broader community.